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Our Mission

About Us

Business Consumer Alliance, Inc. is a non-profit organization which began business in 1928. Prior to 2013, BCA operated as the Better Business Bureau of the Southland. The name was changed to allow for an expansion of the services we provide to consumers and businesses, and to broaden our service area from the greater Los Angeles area to North America.

The broad purpose of BCA is to promote business self regulation. We achieve this objective by assisting consumers in resolving complaints with businesses and using that complaint information along with other relevant information like customer reviews to forecast business reliability. Through a sophisticated algorithm that evaluates several different aspects of businesses, BCA is able to assign letter grades, ranging from AAA to F which assists the public in identifying reputable or disreputable companies.

BCA obtains its funding from member businesses who support the mission and purpose of BCA and who agree to abide by high standards of ethical business practices. BCA helps legitimate businesses retain profit dollars by working with governmental agencies and the media to put fraud and illegal schemes out of business.

BCA maintains its headquarters in Colton, California.

Office Locations

Colton

315 N. La Cadena Drive
Colton, CA 92324
Phone: (909) 825-7280
Fax: (909) 825-6246

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Long Beach

3363 Linden Avenue, Suite A
Long Beach, CA 90807
Phone: (562) 216-9240
Fax: (562) 216-9241

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Our Vision

A marketplace where buyers can identify trustworthy and ethical businesses and avoid unscrupulous businesses whose purpose is to defraud them or to provide inferior or non-existent services or products.

Our Mission

BCA’s mission is to promote and encourage business self regulation. BCA's mission is achieved by assisting consumers in resolving complaints with businesses and using that complaint information, along with other relevant information such as customer reviews, to forecast business reliability. With community support, BCA can identify trustworthy and ethical businesses and warn the public to avoid unscrupulous businesses whose purpose is to defraud the marketplace. BCA also helps business owners by providing services and resources that allow their businesses to grow and thrive.