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Marketing for California Contractors

Stand Out and Get Noticed!

Regardless of the quality of your goods or services, if potential customers cannot find you, then you can go unnoticed. In other words, marketing for independent contractors specifically hinges on how well you can get your goods and services to your intended customer base. This is where visibility and brand recognition come into play.

Your brand, which includes the emotion and associations behind your business, is essentially the personality of your business. Customers need to clearly see who you are and what you offer. Additionally, the moment a customer sees your business's name or logo, you want to ensure they understand what makes you the best in your industry and how you differ from your competition.

Depending on where your business is located, you may need to keep different regulations in mind when advertising. As outlined by the Contractors State License Board (CSLB) rules and regulations, advertising for contractors in California requires that licensed contractors include their license number in all forms of advertising. When you build your brand awareness and visibility, you can achieve growth.

Business Consumer Alliance issued over 12 million reports a year. That's 12 million potential customers that your business can be exposed to. BCA sponsored ads help consumers find you in your relevant industry. Enhance your visibility and build brand awareness by becoming a BCA sponsored partner.

Why Join This Program?

Advantages of joining BCA's Sponsored Listing Program include effective methods of marketing for contractors in California, such as:
  • Prominent placement in our business directories
  • Enhanced listings that place you above your competitors
  • Relevant advertising targeted to your industry to attract customers
  • Heavy rotation on high traffic pages throughout the BCA website
  • Sponsored listing in member directories and high traffic pages may increase your SEO value with popular search engines like Google, Bing and Yahoo
  • ...And many other benefits included with BCA membership

Improve Your Online Visibility

Prominent placement, especially when potential customers are doing targeted searches in your industry helps attract customers.

Contact us for more information

If you're looking to gain more exposure for your company and grow your business, fill out the short form below for a quick response and free consultation. One of our representatives will gladly explain how we can help your business grow. Come aboard and get recognized!

What Are the Additional Benefits I'll Receive as a Member?

In addition to placing your business's sponsored ads in front of our large customer base, you will also receive other membership benefits designed to help your business thrive. These benefits include:

  • Ability to collect reviews from customers: This allows you to attract even more potential customers and grow your business. When customers leave positive feedback, word of mouth advertising will boost your business's reputation and make others interested in your products or services.
  • Free legal advice: If your business does not have access to an in-house attorney, don't worry. As part of your membership, your business will receive free legal advice for everything on best business practices to asset protection planning.
  • Collect on unpaid invoices: If your business needs to collect on unpaid invoices because a customer is not paying on time or breaking a contract, our courtesy letters will serve as the first step toward getting their attention.
  • Arbitration: Instead of having to go through the court system and deal with high fees, our arbitration program will provide you with a hearing over the phone and a written decision. You can use this when your business faces anything from a customer who does not pay to a controversy that needs to be settled.
  • Business and HR advice: Our team of HR industry experts can help you understand general business best practices as well as assist with more specific details on maintaining compliance by following California laws.

Contact Us Today and Become a BCA Member

For over 25 years, the team at BCA has been serving businesses of all types located throughout the greater Los Angeles area as well as North America. As a nonprofit organization, our main focus has always been to provide the resources and services needed to help your business become self-regulating. With our membership program that offers benefits such as our sponsored listing program, you can connect with a wide audience and see your customer base grow.

If you would like to expand your visibility and brand awareness, and take advance of our other membership benefits, fill out our form. One of our team members will then reach out to you. We look forward to assisting you with all your commercial contractor marketing in California.