Business Consumer Alliance, Inc. is a non-profit organization which began business in 1928. Prior to 2013, BCA operated as the Better Business Bureau of the Southland. The name was changed to allow for an expansion of the services we provide to consumers and businesses, and to broaden our service area from the greater Los Angeles area to North America.

The broad purpose of BCA is to promote business self regulation. We achieve this objective by assisting consumers in resolving complaints with businesses and using that complaint information along with other relevant information like customer reviews to forecast business reliability. Through a sophisticated algorithm that evaluates several different aspects of businesses, BCA is able to assign letter grades, ranging from AAA to F which assists the public in identifying reputable or disreputable companies.

BCA obtains its funding from member businesses who support the mission and purpose of BCA and who agree to abide by high standards of ethical business practices.

BCA maintains its headquarters in Colton, California. Our website is:

Office Locations

315 N. La Cadena Drive
Colton, CA 92324
Phone: (909) 825-7280
Fax: (909) 825-6246

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Long Beach
3363 Linden Avenue, Suite A
Long Beach, CA 90807
Phone: (562) 216-9240
Fax: (562) 216-9241

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Our Vision

A marketplace where buyers can identify trustworthy and ethical businesses and avoid unscrupulous businesses whose purpose is to defraud them or to provide inferior or non-existent services or products.

Our Mission

BCA’s mission is to promote and encourage business self regulation. We accomplish that mission by assisting consumers in resolving disputes and complaints against businesses and using that information along with other data to predict the future behavior and reliability of businesses.